What's cooler than the other side of the pillow? A Casper mattress. Casper engineered every inch of their mattress to make great sleep even better. To showcase this well-balanced sleep surface, we partnered with Casper to demonstrate all the factors considered when building the perfect mattress.

As this was their first live action spot, the challenge was to seamlessly integrate live footage with a minimal, design forward dream world. The result is a spot that treads the line between real world and dream world.

We are the Music-Makers, We are the Dreamers of Dreams.

Casper - Future of Sleep

Client: Casper

Directed by: Oddfellows
Creative Direction: Chris Kelly, Colin Trenter
Art Direction: Jay Quercia
Executive Producer: TJ Kearney
Producer: Erica Kelly, Jen Szeto
Script: Liz Marks
Design: Jay Quercia
Additional Design: Sarah Beth Hulver
Previs: Daniel Duncan
Cel: Josh Parker, Stan Cameron, Khylin Woodrow, Kavan Magsoodi, Jay Quercia, Tyler Morgan
2d Animation: Josh Parker, Tyler Morgan, Chris Kelly, Colin Trenter
3d Animation: Kevin Njoo, Josh Parker, Colin Trenter, Jonas Elsgaard, Chris Kelly
Compositing: Kevin Njoo, Chris Kelly, Josh Parker, Colin Trenter
Music and SFX: Mixtape Club

Production: Avocados & Coconuts


Credits